Northern Light’s “MI Analyst” Named a 2010 “Trend Setting Product” by KM World Magazine
Text analytics optimized for business research enables automated “meaning extraction” from complex documents
CAMBRIDGE, MA, Sept. 29, 2010 – MI AnalystTM from Northern Light (www.northernlight.com), an automated “meaning extraction” application optimized for business research documents, has been named a 2010 “Trend Setting Product” by KM World magazine [http://www.kmworld.com/Articles/Editorial/Feature/KMWorld-Trend-Setting-Products-of-2010-69565.aspx].
MI Analyst is the only automated “meaning extraction” application designed specifically for market intelligence, business analysis, product research, and market research, to help researchers discover new insights and drill down into the most relevant documents for purposes of their specific inquiry.
According to KM World‘s editors, “Trend Setting Products” demonstrate “thoughtful, well-reasoned innovation and execution for the most important constituency of them all: the customer.”
Last year, KM World recognized SinglePointTM – Northern Light’s core strategic research portal offering – on its list of 2009 Trend Setting Products.
“Northern Light is proud to have been recognized by KM World two years in a row for our significant contributions to helping enterprises access and mine their strategic research for maximum business benefit,” C. David Seuss, Northern Light’s CEO, said. “Equally telling is the fact that Northern Light is the only third-party portal provider that leading market research firms trust to safely handle the billions of dollars worth of content they generate and publish each year.”
SinglePoint strategic research portals are used by many of the world’s leading research-driven companies in IT, telecommunications, pharmaceutical, financial services and other industries for competitive intelligence and market research, strategic planning, product development, marketing and sales.
SinglePoint is the only turnkey enterprise search application that provides centralized search, analysis, and access for diverse sources of internal, external, and licensed market intelligence. Offered in a secure, hosted, user self-service portal environment, SinglePoint provides a unified search index of all content contained in the portal and the ability to analyze the content from a strategic business perspective. Web 2.0-style collaboration facilities are also available. SinglePoint is customized to the precise market research and competitive intelligence purposes of each of Northern Light’s enterprise clients.
About Northern Light
Northern Light has been providing strategic research portals, business research content, and search technology to global enterprises since 1996. Northern Light’s current clients include Fortune 100 market leaders in information technology, pharmaceuticals, telecommunications, energy, financial services and insurance, transportation, retailing, and electronics. Headquartered in Cambridge, Massachusetts, with a development center in St. Petersburg, Russia, Northern Light Group LLC is a profitable, privately-held, self-funded company with more than 50 employees.