Northern Light Customer Ilene Strongin-Garry Named an “Outstanding Woman in Travel Research” by WITTI

Knowledge management executive at InterContinental Hotels Group receives honor
from Women in Travel and Tourism International

 

BOSTON, MA, Aug. 7, 2017 – Ilene Strongin-Garry, Manager, Knowledge Management and Sharing Culture Champion at InterContinental Hotels Group (IHG®) and a Northern Light® SinglePoint™ portal administrator for the past five years, has received a 2017 “Outstanding Woman in Travel Research” award from Women in Travel and Tourism International (WITTI).

Strongin-Garry was honored recently as part of the annual WITTI Awards program based on the evaluation results of a panel of peers from WITTI, an association with a network of over 14,000 women working in the travel industry around the globe.  She was selected from among more than 80 nominees.

“We are excited for and extremely proud of Ilene for receiving this significant industry recognition,” C. David Seuss, CEO of Northern Light, said.  “She is a consummate knowledge management professional that understands how to deliver high value business intelligence to decision makers within IHG.  Ilene is a creative ‘power user’ and administrator of Northern Light SinglePoint, IHG’s strategic research portal.  Ilene conceived KnowledgeNet from scratch, loaded it with high value content, and built an array of strategic dashboards and newsletters that deliver timely news, research, and analyses tailored to the needs of IHG for business decision-making purposes.”

Seuss noted that many organizations Northern Light works with across all industries have women in leadership roles in market research and competitive intelligence.  “Over sixty percent of the SinglePoint market research and competitive intelligence staffs we serve are women,” Seuss said.  “We applaud the WITTI for its advocacy of women in leadership roles in the travel industry and we applaud all the women in market research and competitive intelligence across all industries.”

Strongin-Garry began her career with IHG (then Bass Hotels & Resorts) in 1999.  Starting out by creating an access database for primary research at IHG in 2001, Strongin-Garry has built a world-class knowledge management function, cultivating a sharing culture across the enterprise and identifying and procuring market intelligence resources to meet the critical business research needs of IHG colleagues across the globe.  She is the focal point of access to authoritative information by the business.  She is also responsible for starting the competitive intelligence and market trends functions for IHG.

IHG [LON:IHG, NYSE:IHG (ADRs)] is a global organization with a broad portfolio of hotel brands.  IHG franchises, leases, manages or owns nearly 5,200 hotels and 770,000 guest rooms in almost 100 countries, with nearly 1,500 hotels in its development pipeline.

About Northern Light

Northern Light has been providing strategic research platforms for competitive intelligence and market research insights to global enterprises since 1996.  In addition, Northern Light pioneered the application of machine learning and cognitive computing for the automated analysis and extraction of meaning from large collections of market research and competitive intelligence.  Northern Light’s current clients include 10 of Boston Consulting Group’s 50 “Most Innovative Companies” of 2016, and Fortune 1000 leaders across multiple industries such as information technology, pharmaceuticals, telecommunications, and life sciences.  Northern Light has over 250,000 users of its strategic research portals.  Headquartered in Boston, Massachusetts, Northern Light has unique content aggregation partnerships with more than 150 of the world’s leading syndicated technology and industry research publishers, aggregates business and technology news from over 6,000 news sources, and is a charter member of the Center for Complex Systems and Enterprises at the Stevens Institute of Technology.


Northern Light Forms News Distribution Partnership with Comtex News Network

Northern Light to provide curated content from 6,500 Web-based business news sources to Comtex
for integration into its financial news feeds

 

BOSTON, MA, July 18, 2017 – Northern Light® (www.northernlight.com) today announced it has entered into a news distribution partnership with Comtex News Network, Inc. Under the arrangement, Northern Light will provide Comtex with curated content from reliable Web-based business news sources, which Comtex will integrate into its custom information feeds to its clients. Comtex is calling its offering Comtex Web Topics Powered by Northern Light.

Comtex News Network, Inc. is a leading news aggregation service specializing in the financial news and content marketplace.

Northern Light aggregates 40,000 stories per day from 6,500 Web-based business news sources.  The company will supply Comtex with topical collections of citations, including article titles and sources, summaries of the articles, and links to the original content.  Users will be able to click through to news websites to read the full text. Comtex users will have access to an archive of 20 million articles dating back 24 months.

“We are delighted to be partnering with Northern Light for curated Web-based business and technology news content,” said Kan Devnani, CEO at Comtex. “It will give our users access to a critical mass of high value Web-based information across a wide range of industries which we can fully integrate and deliver alongside our other content offerings in a normalized and easy to ingest feed.  What we really like about the Northern Light collection is that all of the included news sites have been vetted by Northern Light; each offers high quality original journalism featuring analysis, commentary, and perspective on business and technology in addition to reporting on facts and events.”

“Comtex is a highly regarded provider of news and information to financial professionals,” C. David Seuss, Northern Light’s CEO, said. “We are pleased that we can add value to such a well-established brand in the business information industry.”

Content aggregation is one of Northern Light’s core competencies. It offers selected business information content sets on a “white label” basis to various information service providers. The company also markets SinglePoint™, a strategic research platform for competitive intelligence and market research insights used by hundreds of thousands of professionals at global enterprises, which is highly customizable and can aggregate primary and licensed secondary research content, as well as news and government databases.

“A growing number of specialized information service providers are tapping into Northern Light’s content aggregation expertise,” Seuss said. “Business and technology news, social media for competitive intelligence, and life sciences conference presentations are examples of the Northern Light content sets for which we have seen growing demand.”

About Northern Light

Northern Light has been providing strategic research portals, business research content, and search technology to global enterprises since 1996.  In addition, Northern Light pioneered the application of machine learning and cognitive computing for the automated analysis and extraction of meaning from large collections of market research and competitive intelligence. Northern Light’s current clients include 10 of Boston Consulting Group’s 50 “Most Innovative Companies” of 2016, and Fortune 100 leaders across multiple industries such as information technology, pharmaceuticals, telecommunications, and life sciences. Headquartered in Boston, Massachusetts, Northern Light has unique content aggregation partnerships with more than 150 of the world’s leading syndicated technology and industry research publishers, and is a charter member of the Center for Complex Systems and Enterprises at the Stevens Institute of Technology.


Northern Light Kicks Off Another “Summer of Love” with Announcement of SinglePoint Version 11 with Machine Learning Search Enhancements

To celebrate the 50th anniversary of the “Summer of Love” Northern Light delivers a new research portal that is music to the ears of executives and research pros

 

BOSTON, MA, June 16, 2017 – Exactly fifty years ago today, the Monterey Pop Festival opened its gates and kicked off what later became known as the San Francisco “Summer of Love.”  To celebrate the anniversary, Northern Light® (www.northernlight.com) is unveiling two radical innovations in strategic market research portals that it will begin delivering to customers this summer.  This announcement marks the beginning of Northern Light’s “Summer of Love (For Our Customers).”

The innovations are embedded in SinglePoint™ version 11, a new release of Northern Light’s strategic research platform for competitive intelligence and market research insights used by hundreds of thousands of professionals at global enterprises. Version 11 features a mobile-first, responsive user interface built with Material Design, Google’s set of state-of-the art application interface principles, guidelines, and UI treatments that are becoming an industry standard for web application design.  Version 11 delivers an aesthetically pleasing, modern enterprise application interface with great flexibility for clients to configure their own unique branding and artistic treatments for their market research portals.  In addition to being fully responsive across all devices from smartphones to PCs, SinglePoint v11 uses “cards” to visually organize content on the portal.  All user controls are reimagined to be mobile-friendly, simple to understand and easy to operate with a click on a big screen or with a tap on a small one.

Machine learning

SinglePoint v11 also features powerful machine learning capabilities for cognitive search based on Google’s TensorFlow library of machine learning algorithms that enable the system to automatically synthesize, refine, and present critical information distilled from large collections of market intelligence content within a SinglePoint portal, changing the search process profoundly.  Use cases include:

“More like this” – The user picks documents that are of interest from the original search result and clicks on the “more like this” button to have SinglePoint rewrite the search query to automatically generate an entire search result of on-target items.
“Recommended reading list” – The system generates content recommendations for the user based on his or her interests and preferences, determined through automated analysis of user downloads, saves, and shares.  In essence, instead of the user searching for relevant content, the content finds the user.

“Automated search report” – The system examines documents on a search result that contain the most important ideas, and then automatically summarizes the key points in an easy to read report format.  Each key point includes links to the underlying documents so users can drill in to read the original if they want to learn more.

“As a music fan and technology executive, I believe the major enhancements to SinglePoint that we are launching this summer are as exciting to our customers as the Monterey Pop Festival was to its audience,” C. David Seuss, Northern Light’s CEO, said. “I don’t expect people to write songs about SinglePoint like the original Summer of Love, or stage a festival in its honor, but from the reactions of our customers that we have previewed the new releases with, they have come as close to standing up and cheering at what we were showing them as business professionals do.

“The automated search report is the feature that has elicited gasps from the audience when we have previewed it with customers,” Seuss continued.  “Every single customer that has seen the automated search reports in action have asked if they can become beta testers so they can gain early access to it.  Perhaps this feature is the transformative moment in search as we know it, almost eliminating the need for traditional search altogether.   Maybe when we introduce this new technology, just like the Monterey Pop Festival transformed the perception of rock music and kicked off the Summer of Love way back when, we can transform the meaning of what a search engine does.  It is certainly touching off Northern Light’s Summer of Love for our customers.”

SinglePoint v11 is available now from Northern Light. The artificial intelligence features will be available later this summer.

About Northern Light

Northern Light has been providing strategic research platforms for competitive intelligence and market research insights to global enterprises since 1996.  In addition, Northern Light pioneered the application of machine learning and cognitive computing for the automated analysis and extraction of meaning from large collections of market research and competitive intelligence. Northern Light’s current clients include 10 of Boston Consulting Group’s 50 “Most Innovative Companies” of 2016, and Fortune 1000 leaders across multiple industries such as information technology, pharmaceuticals, telecommunications, and life sciences. Northern Light has over 250,000 users of its strategic research portals.  Headquartered in Boston, Massachusetts, Northern Light has unique content aggregation partnerships with more than 150 of the world’s leading syndicated technology and industry research publishers, aggregates business and technology news from over 6,000 news sources, and is a charter member of the Center for Complex Systems and Enterprises at the Stevens Institute of Technology.

 


Northern Light to Showcase its Strategic Research Portal Solutions at SLA 2016 Annual Conference in Philadelphia

BOSTON, MA, June 9, 2016Northern Light® will showcase its enterprise strategic research portal application, SinglePoint™, along with related mobile apps and Millie™, a free, web-based competitive intelligence assistant, at the SLA 2016 Annual Conference in Philadelphia, June 12-14, at booth #225.

The SLA conference is an annual event for information professionals organized by the Special Libraries Association. The 2016 SLA conference features over 200 events including educational programs, networking events, receptions, and tours.

Large enterprises deploy Northern Light SinglePoint to provide employees single-search access to and analysis of primary and licensed secondary research content, relevant social media postings, and business news. Northern Light also offers mobile apps for Apple, Android, BlackBerry and Windows smartphones that complement SinglePoint portals. Any content in a SinglePoint portal can be made available to authorized users of the enterprise version of Northern Light’s mobile apps. Free, publicly available versions of the apps deliver industry news for the IT, telecommunications, pharmaceutical and life sciences industries.

Special content sets available from Northern Light for integration into SinglePoint portals include industry-optimized business news, life sciences conference abstracts and posters, and IT industry analyst blogs and tweets. Virtually any research that a company creates or licenses also can be integrated into SinglePoint.

“SLA is an organization comprised of professional researchers who, more than anyone, can readily appreciate the power and value of a portal that aggregates all relevant content into one searchable corpus,” C. David Seuss, Northern Light’s CEO, said. “With SinglePoint, the portal is designed to be user-friendly for casual users across an enterprise, as well, through configurable dashboards and our mobile apps.”

Millie, Northern Light’s other featured offering at SLA, presents competitive intelligence through industry-specific dashboards on the web. Millie is a free, publicly accessible demonstration of Northern Light’s MI Analyst™ meaning extraction application – text analytics specifically optimized for business research.

About Northern Light
Northern Light has been providing strategic research portals, business research content, and search technology to global enterprises since 1996. Northern Light’s current clients include Fortune 100 leaders across multiple industries such as information technology, pharmaceuticals, telecommunications, and life sciences. Headquartered in Boston, Massachusetts, Northern Light has unique content aggregation partnerships with more than 150 of the world’s leading syndicated technology and industry research publishers, and is a charter member of the Center for Complex Systems and Enterprises at the Stevens Institute of Technology.


Northern Light Launches Free Mobile Apps for Pharmaceutical Industry News

BOSTON, MA, Feb. 17, 2016 – Northern Light® (www.northernlight.com) today added to its library of free business news apps for popular smartphones with the release of Northern Light Pharma News™. Northern Light Pharma News features pharmaceutical industry news feeds aggregated from 40,000 business and technology stories a day from 6,300 web business and technology news sources, including industry trade journals, global newspapers, and industry authority blogs.

Northern Light Pharma News is the second industry-specific edition in Northern Light’s family of mobile news apps. The company launched Northern Light IT News last year. Versions optimized for the financial services, healthcare, agribusiness, and energy industries will follow.

Users of Northern Light Pharma News can select from news feeds on 60 pharmaceutical industry topics – including disease states, clinical trials, the drug research pipeline, and many more – richly nuanced based on Northern Light’s in-depth understanding of the market intelligence needs of life sciences professionals. In addition, users can opt to receive news feeds on 30 leading pharmaceutical industry competitors. Continue reading Northern Light Launches Free Mobile Apps for Pharmaceutical Industry News


Northern Light Wraps Up Successful 2015 With the Addition of Seven Fortune 1000 Clients

BOSTON, MA, Dec. 22, 2015 – Northern Light® today reported that 2015 was its most successful year since launching the company in 2003 with an exclusive focus on providing strategic research portals to the world’s leading research-driven enterprises. Billings increased 21 percent over 2014, and the company added seven Fortune 1000 clients in the information technology, pharmaceutical, healthcare, insurance and publishing industries.

Also in 2015 Northern Light launched its first mobile apps, Northern Light IT News™, available for iOS, Android, BlackBerry and Windows Phone devices. In addition, Northern Light launched Millie™ (http://millie.northernlight.com), the first market and competitive intelligence portal available free on the web. Millie is structured as a series of industry-specific dashboards – information technology, life sciences, healthcare, financial services, energy, agribusiness, chemical, and food and beverage – making it easy to find useful information in a self-service environment. Visits to Millie have increased steadily since its debut in July. Continue reading Northern Light Wraps Up Successful 2015 With the Addition of Seven Fortune 1000 Clients


Dell’s Acquisition of EMC Makes Sense – and Probably Dollars

The largest acquisition in information technology industry history predictably dominated the IT analyst social web in October. The consensus opinion that emerged was that Dell’s bid to buy EMC makes sense, and is a sign of the times both technologically and financially.

Based on IT analysts’ social media posts – 114 blogs and 583 tweets during the month of October – there’s general agreement with the rationale for the Dell-EMC combination.

Dell EMC acq AV graph Oct15 cropped 50pct

 

Dell EMC acq graph legend Oct15

For example, Technology Business Research wrote, “Dell’s planned purchase of EMC makes it like the General Motors of IT… The combined entity will be better able to deliver solutions to large and midsize business customers…. Dell has historic strengths in consumer, small business and the midmarket. EMC’s historic strength lies in large enterprise. The new entity will have permission to play across all segments.”

Analysts generally bought into the synergy-will-produce-growth story that Michael Dell articulated. Techaisle wrote, “The theory appears to be that by combining EMC’s prowess at selling to enterprise accounts and Dell’s broader compute portfolio the company can increase share of wallet within major accounts.”

And on the financial side, as InfoTrends noted, “Going forward, EMC will now be spared public scrutiny of its quarterly results, and can focus on R&D to regain a competitive advantage in the story market.”

Many analysts favorably contrasted the Dell-EMC deal with HP’s purchase of Compaq 15 years ago. The

Pund-IT blog wrote, “Dell’s primary efforts among small- to medium-sized businesses and EMC’s focus on large enterprises means there will be far fewer opportunities for conflict [than HP’s acquisition of Compaq]… and the fact that [Dell and EMC] have worked together closely in the past and share many mutual partners should help to mitigate some [cultural] challenges.”

Insight into this and other topics being addressed throughout the IT analyst social web is available through Northern Light SinglePoint™, Northern Light’s enterprise-class strategic research portal. Contact Northern Light directly for information.



Apple iPhone 6s Launch Sparks Another Round of Smartphone Buzz

As occurs every fall, the smartphone world is abuzz with the latest offerings from Apple – the iPhone 6s and 6s Plus. This time, industry analysts are talking as much about the business elements of the Cupertino colossus’s September announcement as the technical ones.

Based on IT analysts’ social media posts –24 blog posts and 116 tweets during the month of September – there’s appreciation both for Apple’s ongoing technical innovation and their marketing approach.

IT analyst blogs and tweets about iPhone 6s launch in Sept 2015

 

 

 

Graph key for iPhone 6s launch blogs & tweets

 

Continue reading Apple iPhone 6s Launch Sparks Another Round of Smartphone Buzz