Want to waste time and money? That’s easy: Do extensive high-quality consumer insights research, analyze the results, make a presentation to your team, save the files on SharePoint, and then…
Intelligent applications – those that are enhanced with artificial intelligence (AI) and machine learning capabilities -- are guaranteed to be a topic of conversation in your company right now. According…
Organizations considering how best to manage their market research and competitive intelligence assets often say to themselves at some point in their deliberations, “Well, we already have Microsoft SharePoint.” Which…
Market researchers are relied on to uncover the latest information on consumer purchasing behavior, product positioning, brand monitoring, and market size. With information changing by the minute, market research teams…
Don't have formal competitive intelligence and market research functions? Consider Content Collections. Since Bill Gates first articulated the idea (and phrase) “content is king” 25 years ago in a blog…
Market research has been a vital business function for decades, and the ability of business professionals to access and apply it has improved greatly over the years. Recent developments in…
Poor visibility can be a problem. Meteorologists talk about it frequently, and we've all experienced it at one time or another -- say, when you're driving down a narrow, winding,…
In every zombie apocalypse movie since The Omega Man invented the genre in 1971, there is a powerful new cure that saves the world in the end from the zombies.…
“The best things in life are free,” sang the Beatles. And yes, although a lot of web content is freely available, it can't always be used for free. The same…