Unlock Actionable Insights Instantly: SinglePoint’s GenAI-Driven Search Results Summarization
At Northern Light, we’ve always been at the forefront of leveraging technology to drive value and efficiency in market and competitive intelligence research. With the latest enhancements to the SinglePoint™ knowledge management platform, we’re excited to take another significant leap forward. Our expanding generative AI (GenAI) capabilities are designed to transform how business researchers access and synthesize critical information.
Accelerating Insights with Generative AI
Imagine having the power to distill comprehensive search results into concise executive summaries at your fingertips. With our new “summarize” button integrated into SinglePoint™, you can. By utilizing advanced GenAI technology, users can quickly generate summaries highlighting key insights from search results, streamlining the process of finding and understanding relevant data.
The backbone of this innovation is our Retrieval Augmented Generation (RAG) implementation of GenAI, which leverages OpenAI’s large language model (LLM). We also offer the option to utilize Microsoft Azure AI models.
Assuring Quality through Retrieval Augmented Generation (RAG)
We understand that the accuracy of AI-generated content is paramount. To this end, we employ RAG to ensure that our GenAI outputs are relevant and high quality. By carefully controlling the content basis for AI-generated answers, RAG prevents dependence on an LLM’s training data.
Moreover, every GenAI-generated summary includes citations and live links to the source documents. This is not just about providing summaries—it’s about enabling deeper exploration and validation of the information presented. Our sources cover business news, primary market research, thought leader commentary, technology white papers, and industry databases.
Looking Ahead: The Future of GenAI at Northern Light
The launch of GenAI search result summaries follows our introduction 18 months ago of GenAI-based question answering, which also uses RAG to ensure accuracy. Over the next 12 months, expect to see us integrate GenAI even more extensively within the SinglePoint™ ecosystem. Whether it’s content collections, dashboards, newsletters, or internal business process documentation, we aim to continuously simplify complex processes and improve efficiency for business professionals who leverage market and competitive intelligence, regularly or occasionally, to perform their jobs.
Pioneering AI in Market Intelligence Systems
Since 2017, we’ve led the way in integrating AI and machine learning into enterprise-grade market and competitive intelligence systems. Our AI-driven capabilities include automated “Insights Reports,” which seamlessly synthesize information, recommended reading lists that keep you ahead of industry trends, and semantic analysis-based document referrals that enhance research accuracy. By continuously innovating and integrating advanced AI technologies, we remain at the vanguard of effective knowledge management, empowering market research professionals to achieve unprecedented efficiency and insight.
About Northern Light
Established in 1996, Northern Light has built a reputation for pioneering competitive intelligence and market research solutions. Serving a diverse range of sectors—including life sciences, IT, healthcare, consumer products, and manufacturing—we support over 200,000 users worldwide. This dedication has earned us repeated recognition by KMWorld, underscoring our commitment to delivering intelligent and effective knowledge management solutions.
Ready to elevate your market and competitive intelligence research capabilities with SinglePoint™’s AI-powered features? Click here to discover how our innovative knowledge management platform can enhance decision-making in your organization.