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Pharma And Generative AI...What's Next? Pharma CI Conference
Presented by Sheri Larsen, Northern Light SVP Product Design & Delivery

Thursday, October 24th, 1:00 PM

Knowledge management (KM) is rapidly becoming one of the most popular and practical early applications of generative AI (GenAI) in business. It’s a natural fit, because KM involves aggregating, managing, and mining vast amounts of text. But how can an organization measure the ROI?

In this webinar, Northern Light will offer a model, grounded in both independent research and client experience, for calculating GenAI’s ROI in a KM use case focused on market and competitive intelligence analysis.

SinglePoint Portal

Knowledge Sharing at Enterprise Scale

SinglePoint is an AI-powered enterprise portal platform optimized for market research and competitive intelligence, designed to serve complex, global organizations, without adding a heavy burden on IT.

Single Point of Access to All Your Information

Say goodbye to data silos in your knowledge management system.  All of your information — from subscription services, business news, and internal research — is accessed in one place: your organization’s market research/CI portal.  Every portal comes standard with unlimited seats for enterprise-wide sharing so information is democratized across your organization.

Generative AI

SinglePoint uses state-of-the-art generative AI to serve up key insights from your CI and market research content, combining the best of human and machine intelligence to make the work you are doing even more valuable.

Business Research Content Collections

Combine all your content from internal and external sources into one solution

SinglePoint portals deliver any content you need including your syndicated subscription research, internal market research, agency-produced research, business news, journals, social media, and government databases.

Stay abreast of industry developments

Industry specific collections like Life Sciences Conference Abstracts and IT Industry White Papers contain insight-packed content not available in any other centralized way.

Learn what leading business strategists predict will happen to your industry in the future

The Thought Leaders Collection contains reports on the future of industries, consumer trends, digital transformation, AI, and disruptive change – from BCG, McKinsey, Bain, Accenture, PwC, Deloitte and 15 more thought leaders.

Access content in multiple ways

Northern Light content collections are available to users of SinglePoint strategic research portals, and through Amazon’s AWS Marketplace and the Amazon Data Exchange.

Mastering Market Intelligence: David Seuss on Generative AI Innovations and Navigating ChatGPT vs. RAG

Northern Light boosts market intelligence search through generative AI

demoCIO.com was interested in the generative AI features in our market intelligence platform, SinglePoint, that allow for better and faster search experiences for its customers. Watch the interview with our CEO, David Seuss!

David Seuss talks about navigating the distinctions between ChatGPT and RAG

tmreDavid Seuss explains that unlike ChatGPT, Retrieval Augmented Generation (RAG) requires selecting a content set before querying. Users often misapply ChatGPT practices to RAG, using overly creative language that harms search quality.

Bringing GPT 3.5 Turbo To Enterprise Level Knowledge Management Systems

Here's what the experts are saying about SinglePoint.

KMWorld 2022 Readers' Choice Award - Best Content Management / Services

2024 Intellyx Digital Innovator Award Winner for Generative AI in a Competitive Intelligence Platform

Northern Light has been honored with the 2024 Intellyx Digital Innovator Award for our groundbreaking use of generative AI in a competitive intelligence research platform. Awarded by Intellyx, a leading industry analyst firm, this accolade is given to vendors who demonstrate exceptional innovation and disruption in the enterprise IT marketplace

100 Companies that Matter in Knowledge Management

100 COMPANIES That Matter in Knowledge Management

“These companies understand the importance of harnessing intellectual capital and transforming it into a strategic asset, while not losing track of the importance of people in the KM process. We think these companies play a pivotal role in shaping the future and bringing relevancy to how knowledge is harnessed and made useful across diverse sectors.”

KM World AI 100 - The Companies Empowering Intelligent Knowledge Management

The KMWorld AI 100: The Companies Empowering Intelligent Knowledge Management

“The ability of AI technologies to process vast amounts of data, recognize patterns that humans can’t see, and generate new knowledge and insights boggles the imagination. We at KMWorld are excited about the potential of AI to provide innovative KM solutions across the entire enterprise.” – Marydee Ojala, KMWorld Editor-in-Chief

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