Insights
Our 2025 New Year’s Evolution
For Northern Light, 2025 is not just the beginning of a new year; it's the…
Infusing market intelligence into corporate strategic planning
Market intelligence is a vital input to corporate strategic planning. It provides the essential context…
Northern Light Announces $23 Million Investment from LoneTree Capital
Capital and resources will further drive product innovation and grow the company’s global customer base…
Analyst Report Ranks Northern Light a “Leader” and a “Customer Favorite” Among Market and Competitive Intelligence Platform Providers
BOSTON, MA, Dec. 18, 2024 – Northern Light (www.northernlight.com) announced today that Forrester, one of…
Why RAG is the best way to put GenAI to use for market and competitive intelligence research
Northern Light has embraced retrieval-augmented generation (RAG) from the first day we launched our generative…
Why SinglePoint’s search beats Microsoft SharePoint (or any other KM platform) for mining market and competitive intelligence research
As anyone who has ever “put something away” – an article of clothing, a household…
Northern Light Supports The Salvation Army’s 2024 Thanksgiving Meals Distribution in Cambridge
Donation helps local families in need enjoy a Thanksgiving meal at home BOSTON, Nov. 20, 2024 --…
With SinglePoint, you don’t have to spend time monitoring your competitors
Traditionally, competitive intelligence (CI) research has involved a lot of monitoring: Google searches of competitors’…
Increasing effectiveness, not just efficiency, will be GenAI’s big payoff
Every large company is trying to figure out how and where to use generative AI…