Wednesday, Dec 13th, 1:00 PM – 2:00 PM ET • In less than a year, “generative AI” has gone from a consumer novelty (ChatGPT) to an embedded capability in enterprise knowledge management applications — for example, gen AI now summarizes research documents and answers users’ questions based on those documents — effectively becoming an intelligent interface for enterprise search. Now comes the next step: “conversational AI” to help drill down into, and derive insights from, a particular document through a progressive series of user-machine interactions (a “conversation” of sorts). Tune in to this Northern Light webinar to learn how the process of mining primary and secondary research documents for market and competitive intelligence is being transformed by large language models trained specifically for business and technology research content.
This is an exciting time in search and knowledge management for market and competitive intelligence as generative AI for market and competitive intelligence is advancing rapidly. Read our thoughts on how enterprise businesses can benefit from applying this new technology to their high quality primary and secondary market and competitive intelligence content.