Insights
The challenges of SME-hood and “democratizing” knowledge across the enterprise
It’s not easy being a subject matter expert (SME for short). And not only because…
IDC Podcast about Intelligent Search Features Northern Light
Northern Light CEO David Seuss is featured in a new podcast series about intelligent search,…
Create the Cure for your Zombie Search Engine
In every zombie apocalypse movie since The Omega Man invented the genre in 1971, there…
A Tale of Two Hashtags: #telematics vs #connectedcars
Awareness of subtle ― and often not-so-subtle ― vernacular differences is important when marketing technology…
TMRE Digital Week Attendees Learn How to Use Machine Learning to Find Market Research Insights
Northern Light's CEO presents virtual conference session about applying AI-enabled enterprise knowledge management systems for…
The Beauty of AI-Driven Social Media Analysis for Business Planning
Beauty may be only skin deep, but truly understanding the beauty products market is no…
Northern Light Offers Free Public Beta of its AI-Based Tool for Twitter Analysis, Research, and Planning
Northern Light Social Analytics helps marketers automatically identify meaningfully connected terms within social media posts…
Northern Light Adds COVID-19 Research to ClinicianInsights.com
Northern Light applies its unique search and content aggregation capabilities to do its part during…
Does Your Team Know What They Need to Know?
In a famous February 12, 2002, Pentagon news conference, Secretary of Defense Donald Rumsfeld explained in somewhat tortuous…