Insights
Machine Learning Isn’t Mechanical
"Can't we just buy one of those AI programs and turn it loose? It's so…
Jinfo reviews SinglePoint: “This is the future of search”
Information industry research firm Jinfo recently published an in-depth review of Northern Light SinglePoint that…
Cracking The Code: How Machine Learning Takes The Headaches Out Of Hashtags
You've seen the scene in countless Hollywood heist flicks: A character must obtain a priceless…
The ROI Of A Single Robust Research Portal Or How Companies Learned To Stop Worrying And Deploy CI
“Knowledge is power,” so they say. This is why competitive intelligence (CI) is a key…
Social Analytics Changes the Game for Marketers with Machine Learning
Savvy marketers are more metrics driven than ever. The culture shift to online communications and…
Northern Light Launches AI-Based Tool for Twitter Analysis, Research and Planning
Northern Light Social Analytics helps marketers automatically identify meaningfully connected terms within social media posts…
How Machine Learning Can Help R&D
The front-end of the R&D process in virtually every industry relies on effective literature search,…
How to Read Your Customers’ Minds
Mind-reading used to be a popular and profitable con back in the day. The so-called…
Decisions, Decisions: Basing Business Choices on Fact, Not Fiction
A company makes many important choices over the course of its existence. Unfortunately, too many…