Your team is doing all the right things—conducting research, tracking competitors, collecting insights, and scanning the market. So why does it still feel like you're flying blind when making critical…
In today’s economic environment, every dollar – and every decision – counts. Whether you’re investing in new markets, product development, or customer acquisition, strategic success hinges on access to clear,…
As anyone who has ever “put something away” – an article of clothing, a household tool, a holiday ornament – only to forget where they put it knows, having something…
Northern Light SinglePoint™ users and administrators love their dashboards. They tell us this all the time, and SinglePoint usage statistics support their stories. Last month, at our 2024 Customer Summit,…
At Northern Light, we've always been at the forefront of leveraging technology to drive value and efficiency in market and competitive intelligence research. With the latest enhancements to the SinglePoint™ knowledge management platform, we're excited…
Technology analysts often mention knowledge management (KM) as one of the most practical early applications of Generative AI (GenAI) in business. It’s a natural fit because KM involves aggregating, managing,…
There are many considerations that go into selecting a knowledge management (KM) platform for a large enterprise’s market and competitive intelligence (CI) research. Based on Northern Light’s over 20 years…
When Northern Light recently announced its EU-U.S. Data Privacy Framework certification, it was just the latest example of the company’s decades-long emphasis on network and data security. Security is in…
Internet search engines have been around since the early 1990s, and over those 30 years they have remained largely the same from a user experience perspective… until recently. The advent…
