SinglePoint embeds generative AI in an enterprise application – the preferred approach for GenAI early adopters

A leading IT industry research firm writes, “The method early adopters prefer to fulfill GenAI use cases, via pilot or production deployments, is capabilities embedded in enterprise applications.”

That stands to reason: In this scenario, GenAI is an enhancement to an existing piece of software, which has proven value to an organization; it’s a known quantity.  There is a benchmark for the application’s performance, from which GenAI’s value can be ascertained.

And if the software is a SaaS application, the user organization doesn’t have to do any development or add staff (and its associated cost) to put GenAI to work.  Once approved and deployed, some training may be required to educate users how best to employ GenAI within the application, but the overhead is negligible.  It’s essentially flipping a switch.

Which is why many of Northern Light’s clients are wading into the GenAI waters with

SinglePoint™, Northern Light’s knowledge management (KM) platform for market and competitive intelligence.  When deploying SinglePoint, organizations have the option to immediately, without any internal development effort, reap the value of GenAI as a question answering tool for business researchers.  When a user asks SinglePoint a direct question, the answer is automatically generated and presented in narrative form, with live links to the source material from which the answer is derived so users can click through to the source documents of greatest interest to explore a given answer in more detail.

SinglePoint also uses generative AI to instantly generate an executive summary of all the documents contained in a search result; the summary zeroes in on information and insights directly responsive to the user’s search query.

Using RAG mitigates the GenAI “hallucination” problem

SinglePoint utilizes the GenAI technique called Retrieval Augmented Generation (RAG) to ensure the accuracy of its answers.  Rather than relying on the training data for the large language model – SinglePoint uses OpenAI’s LLM – SinglePoint only draws upon vetted content collections within the client organization’s SinglePoint portal; these may include business news, original primary or licensed secondary market research, thought leaders’ commentary, technology white papers, conference abstracts, or industry and government databases.

Feedback from Northern Light clients using SinglePoint’s generative AI capability has been extremely positive.  They describe users saving hours per day in the initial phases of their research projects, because the results of a top-line inquiry are presented in a highly synthesized executive summary format, rather than as a list of documents, each of which must be scanned in the hopes of finding the relevant nugget of information that caused it to be flagged in the search result.

Climb aboard the GenAI train

With each passing month, more Northern Light clients are climbing aboard the generative AI train.  We’ve been able to assist some with their GenAI governance reviews because of our deep understanding of the technology and how to ensure accuracy, and our uncompromising approach to data security.

If your organization is inclined to begin its GenAI journey with a proven SaaS-based enterprise application, we invite you to contact Northern Light to schedule a conversation and demonstration of SinglePoint.