Search vs. Discovery: Supercharging Your Market Research
Gathering the essential information needed to make the right decisions for your business comes down to two different methods — search and discovery. Search is great, as long as you…
Machine Learning Helps Put Intelligence to Work for Your Business
The traditional search engine model is simple — you type in a few search terms, hit the “enter” key and pages of results suddenly begin to fill your screen. But…
Microsoft SharePoint: Where Information Goes to Die
In the tech industry, it’s never a good thing to have your product referred to as a “lumbering dinosaur.” But, according to Scott Robinson, director of business intelligence at Lucina…
Northern Light and KnowledgeHound Team Up
Northern Light® and KnowledgeHound today announced a partnership to advance comprehensive knowledge management (KM) capabilities at large enterprises.
Millennials Are Changing How We Search Online
We are approaching a tipping point this year when Millennials (individuals aged 23 to 38 in 2019) will comprise the majority of America’s work force. As a result, businesses and…
AI is Both Business Enabler and Business Disruptor
It seems you can't survey the business technology landscape in 2019 without seeing breathtaking vistas featuring artificial intelligence (AI) and machine learning. After years of hype or fear-mongering, now (finally) the AI conversation is…
If Only that Newsletter Would Write Itself… A Look at What’s Possible in the Age of AI
Today there is more content than anyone can fathom, let alone consume. According to Forbes, a whopping 2.5 quintillion bytes is created daily – and this number is only expected…
Today’s Smartest Companies Have New Eyes and Ears
We live in the Information Age. This was foreshadowed several decades ago when the fictional Gordon Gekko of Wall Street famously said, “The most valuable commodity I know of is…
Finding What Comes After Search | Northern Light Blog
Northern Light has been talking for a while about the gradual demise of Search as the preferred mechanism for discovering market research and competitive intelligence (CI) information within the enterprise,…