Insights
BCG: The cultural benefits of artificial intelligence in the enterprise
Can AI help CI teams not only do better work, but also work better together?…
Northern Light SinglePoint users are equipped to become “IKN transformers”
Industry research firm IDC has coined a term for organizations that “holistically collect and capture…
How many boxes does Northern Light SinglePoint check on the list of AI benefits for competitive intelligence?
A business blog recently published a list of 10 reasons why artificial intelligence (AI) is…
PwC: How to predict disruption when there’s no such thing as normal
Better, more readily accessible market and competitive intelligence is more important than ever to help…
The future of applied intelligence in business hinges on deploying enterprise intelligence platforms, says IDC
The digital transformation of business hinges on many information technology (IT)-enabled workflows. In a recent…
Measuring ROI for an enterprise competitive intelligence portal is complicated
An oft-quoted business aphorism is “What gets measured gets managed.” While generally true, this statement…
Featured Guest Cinny Little Shares Market & Competitive Intelligence Best Practices at Northern Light Customer Summit
BOSTON, MA, Oct. 22, 2021 – The market and competitive intelligence (M&CI) function within an…
Whither “market research”? It’s bigger than ever, though increasingly under different names.
A long time ago, in an enterprise far, far away, there was a department called…
McKinsey: Better customer experience is a key to boosting growth in industrial services
To improve the customer experience, McKinsey says industrial OEMs have to do a better job…